ICRAVE has announced the addition of Robert Ashton, who joins the Miami- and New York-based design firm ICRAVE as its first-ever chief operating officer.

Ashton most recently served as executive vice president of the Ian Schrager Company, where he oversaw internal and external global design teams on 20 international projects and acted as managing director for lifestyle brand EDITION Hotels. Prior to his tenure with Ian Schrager, he was a managing principal at Rockwell Group.

“I am very motivated to build upon and strengthen of the ICRAVE brand,” Ashton says. “We have a full range of design services and strategies that allows us to partner with our clients to achieve unique experiences and successful businesses. I look forward to refining our overall operations to ensure confidence and trust in new and existing client relationships.”

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