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The hotel technology leader will showcase several new system featuresand will co-host a special session honoring women hoteliers at AAHOA this week.

Richardson, Texas (April 13, 2022) – Visual Matrix, an industry-leading provider of advanced technology solutions for the hospitality industry, today announced it has expanded its reach to more than 3,000 properties around the world. With the launch of its new complete hospitality operating system this week at the 2022 Asian American Hotel Owners Association (AAHOA) Convention & Trade Show in Baltimore,

Visual Matrix aims to showcase the many new features that it has incorporated to enhance its other well-known property management solutions. For more than 20 years, Visual Matrix has optimized operations for hotel customers all over the world. With its recent acquisition of LodgingControls, the company has rounded out its solution portfolio with the widely recognized Mobile Operating Platform (MOP) for staff operations automation, elevating its product offerings further.

With its customized, easy-to-use complete hospitality operating system, hoteliers are now able to do more with less, optimizing the staff they have on hand and providing them with the tools they need to run their properties more efficiently. “The response to our expanded product offerings has been incredible,” said Georgine Muntz, CEO of Visual Matrix. “It was important for our team to listen to our existing hotel customers about their changing needs and incorporate new features to help them succeed. Based on their feedback, I can proudly say we have in fact done that.” 

In addition to its expanded solution portfolio, Visual Matrix has a new brand mission and has launched a new website with added resources for hotels. From its Knowledge Base section with an extensive selection of user guides and FAQs, to its Learning Center that provides hotels with quick and easy training courses, Visual Matrix has continued to build its educational library to serve even more hotel customers than ever before. Additionally, Visual Matrix has redesigned its Support Structure to more efficiently manage service requests and guide hotels based on urgency and business impact.

Visual Matrix will continue to build the educational sections of its website in response to its hotel customers including a new Video Hub that spotlights user insights. “It is an exciting time in hospitality,” added Muntz.

“We know big changes in technology are imminent and we think we are able to offer exactly what the savvy hotelier needs with a hospitality operating system that is quick to learn yet flexible enough to solve the ever-changing needs of hoteliers around the world.” 

To learn more about the Visual Matrix complete hospitality operating system and how it can help your hotel property do more with less and maximize productivity, visit the Visual Matrix team in booth No. 1615 at the 2022 AAHOA Convention & Trade Show inside the Baltimore Convention Center, April 13-15, 2022. The team will showcase its new features, designed to help hotels around the world optimize staff and run more efficiently.

Additionally, Visual Matrix will co-host a luncheon and session focused on women hoteliers: “Taking Flight: Women on Leading the Way, Taking Risks, and Doing the Impossible.” The session will feature Heather “Lucky” Penney, who was in one of the first waves of women who went directly from pilot training into fighters following 9/11.

About Visual MatrixVisual Matrix is proud to be the trusted technology partner of choice to ambitious, hotel owners and operators who want an innovative hotel operating system, complete with all the problem-solving, value-adding, easy-to-use tools they need and nothing they don’t. With features like Revenue Management LIVE! for automatic rate optimization, a fully integrated channel manager, and a mobile app for tracking labor performance and enhancing housekeeping and maintenance management, Visual Matrix gives smart hoteliers a way to optimize the guest experience from reservation to return stay. As the technology provider of choice for over 20 years to international brands, Visual Matrix optimizes hotel operations for more than 3,000 properties in 30 countries worldwide. For more information and to see how we work, visit

Hotelier Indonesia

How can a Revenue Management System (RMS) add tangible value and bring defined business benefits to Indonesian hotels in 2020?

Written by – Rachel Grier, Area Vice President, Asia Pacific for IDeaS

As we move into the new year and the new decade, any Indonesian based hotelier without an automated revenue management system is operating at a severe disadvantage. In a competitive operating environment, like Bali, where every pricing decision and booking control counts, all hotels need to ensure that they are maximising their revenue opportunities while minimising operational costs and attracting the right guests at the right rates.

While revenue management is not a new industry practice by any means, it is not always fully understood or appreciated by property owners. So how can a Revenue Management System (RMS) add tangible value and bring defined business benefits to Indonesian hotels in 2020?

Grow your property revenues

In the past, manual-based revenue management approaches have looked at a hotel’s booking history and current activity levels to forecast demand. During periods of high demand, revenue managers would increase rates. When demand is low, they would discount them, thereby generating best-case revenue under both scenarios. However, in 2020, forecasting, inventory controls and pricing decisions will rarely be this simple. The reality is that today, amid heavy reliance on online travel agents (OTAs) and flash sales, it’s almost impossible to look at a hotel’s booking history and identify trends because the booking patterns are changing constantly driven by rapid changes in consumer behaviours. It is therefore incredibly challenging for revenue managers to recognise small changes, which indicate shifts in demand, and then to react in time to leverage the opportunity and drive profit.

In a high-speed environment, manually collecting, evaluating and calculating data via spreadsheets is not only a tedious process, it’s also slow and highly susceptible to mistakes and missed opportunities. This is where an RMS makes a huge difference to both the top and bottom line. Through a series of specialised algorithms and calculations, an RMS automatically assesses hotel performance and market demand and deploys pricing decisions across the distribution ecosystem accordingly. Combined with highly visual user dashboards, an RMS enables team members across the organisation to quickly understand future and current market demand using data at both the market and hotel level – all of which are vital to both deliver and grow hotel profitability.

Attract the right business

Not all business is equal. Hotels in Indonesia need to balance lower-rated, longer lead time business with higher-rated, short lead time bookings (which are often business guests who are more likely to stay again in the future and have a higher total guest value). To help avoid turning away higher-rated business, accurate data that highlights who their most valuable customers are is essential.

To properly understand the value of a guest, a holistic view of a customer’s lifetime contribution must be obtained, not just their room-rate spend. Data from all transaction systems should be integrated to provide a true picture of a guest’s preferred activities and their overall value to also include ancillary value: food service to the day spa usage, guest rooms to gift shop purchases, the cost of the booking channel, etc.

By using an RMS to help identify their most valuable guests, hoteliers can deploy strategies to make those guests feel welcome and recognised, to inspire long-term loyalty (and direct bookings!).

Eliminate pricing errors, make profit focused decisions

In general, a typical hotel will make roughly five million pricing decisions every year. Yes, $5 MILLION. The sheer volume of data that requires consolidation, analysis and action means it is not humanly possible for any revenue manager to get every decision right, every day. Powered by sophisticated revenue science to produce accurate pricing decisions and inventory controls, an automated RMS is critical in the age of big data. Forward-looking, predictive analytics embedded in today’s RMSs help hoteliers uncover emerging trends and identify more profitable opportunities earlier.

An advanced RMS not only generates prices that adapt to market changes, but anticipates these variations in advance. In a competitive hotel market, slight pricing changes can have a significant impact on demand. Therefore, any hotelier operating without systems that can analytically decipher the impacts of a specific price change (i.e., $7 higher or lower) on occupancy and the resulting revenue benefit (or lack thereof) for their property, is operating at a disadvantage.

Reduce operational costs

Maximising the guest experience while minimising operational costs, including labour costs, is perhaps the Holy Grail for most hoteliers. Accurate demand forecasting provided by an RMS can greatly enhance a hotel’s labour scheduling and purchasing decisions. Through integrating forecasts across a hotel’s operations, hoteliers can use the forecast to inform their staffing decisions and account for periods of higher or lower demand. Once demand forecasting data is made available, staffing managers can determine which areas are most affected by the number of guests staying in the hotel. The number of occupants a hotel carries can directly influence housekeeping needs, the number of staff needed on the front desk to check guests in and out, the number of servers required in restaurants and valets to park cars, etc.

Another factor to consider is food and beverage, a large source of potential waste for hotels, especially when it comes to those items with an expiration date. Knowing when there will be periods of high and low demand, as well as from which segments will be the key consumers of these perishable items, will help hoteliers ensure they order the products at the right time and avoid costly spoilage.

Improve the value of your hotel

Increased revenue leads to higher cash flow, from giving the hotel greater day-to-day liquidity, to having money in the bank generating interest and leveraging return on capital. Driving brand value, as well as competitor set performance are both key to asset assessment. The additional revenue delivered by the proper use of an RMS and strategies directly impacts a hotel’s bottom line, making it an essential tool for increasing a hotel’s valuation—a keystone in any owner or asset manager’s lens, in particular at a time of investment, refinancing or sale.

To learn more about how your hotel can benefit from using an advanced, automated RMS in 2020, please visit:

#hotelier #hotelierindo #indonesia #hotelierindonesia #hotnews #hotelnews #hospitality #breakingnews

Hotelier Indonesia

“We need to maintain an authentic experience while expanding that experience. SHR is helping us get there the right way, in our own time.”
—Matt Wakley, General Manager Cove Resort Palau

SHR, Sceptre Hospitality Resources, is a leading provider and pioneer of advanced tools and services that help hotels execute their best distribution strategy while delighting guests and optimizing revenue.

Are you registered?Technology is steadily advancing and we should do the same. Learn how to manage upcoming technological changes in the LIVE webinar, hosted by SHR’s Nicole Adair and Christie Crawford. Our experts will discuss budgeting, booking windows, and Artificial Intelligence (AI) and its practical use in your hotel’s everyday life.
We'll be live at: Aug 22, 2019 1:00 PM CT (US and Canada)

Register here.

We're checking our list twice and you should too!
The implementations process doesn’t have to be a nightmare. SHR’s latest online resource helps you face your fears. Our Implementations checklist provides you with a step-by-step guide to conquering the seemingly demanding tasks into a more manageable procedure.

Download Your Ultimate CRS Implementations Checklist here!

The challenges and opportunities of PMS.
Revenue Manager, Collette Barss, joins Glenn and Estella on the floor at HITEC 2019 to talk about moving the use of a hotel’s property management system beyond simply ‘check-in’ and ‘check-out.’

Listen here.

Can we get a witness?
Read how SHR is impacting other hoteliers across the globe! In our case studies for each hotel, we take you from situation, to our products/services, to outcome, and to the future. This list of extensive testimonies offers insight and perspective into real-world ways that SHR can benefit your hotel. Don’t forget to subscribe!

Read here.

Welcomes on its platform

To learn more about how Xperium, Guest CRM and engagement suite, helps you leverage your guest data to increase revenue, 

2100+ Hotels across 15 countries trust xperium.

Hotelier Indonesia

The Pavilions Hotels & Resorts Deploys Infor HMS and SunSystems to Streamline Operations and Expand Global Reach

SINGAPORE & HONG KONG, CHINA – Media OutReach , 2018 – Infor, a leading provider of industry-specific cloud applications, today announced that The Pavilions Hotels & Resorts has deployed Infor Hospitality Management System (HMS) for its hotel operations, and Infor SunSystems for its financial operations in its Bali, Phuket, Madrid, and Amsterdam properties. The Hong-Kong based company owns and operates luxury hotels, resorts and manages experiential travel across Asia and Europe.

The Pavilions Hotels & Resorts deployed Infor HMS and SunSystems to streamline processes and establish a unified system across the brand’s global properties, enhancing efficiencies and agility. The company is also planning to deploy these solutions at its upcoming properties.

“As we continue to grow as a business, it is paramount that our systems keep pace and help us achieve global reach. Through our deployment of Infor HMS and Infor SunSystems, we anticipate significant time savings and reductions in errors, which in turn will make us more agile and nimble.  We wanted to deploy a true cloud-ready application that has a single source of truth and unifies our systems globally,” said Siobhan McHenry, Group Director, The Pavilions Hotels & Resorts. “Our relationship with the team at Infor was also key to our selection — they have been an excellent partner throughout the implementation process.”

Infor Hospitality Management Solution (HMS) is designed specifically to meet the needs of hotel companies. The solution combines enterprise power and streamlined workflow in a multi-property environment, providing the proven technology to support long-term growth

With Infor SunSystems, The Pavilions Hotels & Resorts can manage all of their financial transactions and reporting through a single, global platform. This helps the Executive Team at the Pavilions facilitate better decision-making.

“Diversifying systems and information across different centers and regions can be a huge challenge for any organization. Businesses need to be flexible and a solid technological infrastructure is crucial in a scenario of constant change,” said Eric Wong, Vice President, Hospitality, Infor Asia Pacific. “We are proud to work with The Pavilions Hotels & Resorts to leverage the full potential of Infor SunSystems and Infor HRM to generate future business growth.”

About Infor
Infor builds business software for specific industries in the cloud. With 16,500 employees and over 90,000 customers in over 170 countries, Infor software is designed for progress.  To learn more, please visit

About The Pavilions Hotels & Resorts
The Pavilions Hotels & Resorts offers independent minded guests the chance to experience genuine luxury in immersive locales. The Pavilions properties are located in some of the most desirable spots in the world, and every Pavilions Hotel is a sophisticated, private haven in which to relax or play, highlighting the arts, culture, romance or adventure.

Would be explorers can discover the breathtaking beauty of Nepal from a 100% eco-friendly villa at The Pavilions Himalayas set against the backdrop of the majestic Himalayan mountain range, and hike to a luxury tented camp near Phewa Lake in Pokhara (late 2018) or experience a climbing chalet just off the Mount Everest trail (late 2018). The Pavilions guests can enjoy stunning seascape views of Phuket’s west coast beaches, explore traditional villages perched on Balinese rice terraces, or soak up some high culture while staying a stone’s throw from Piazza del Popolo in Rome.

With its corporate office headquartered in Hong Kong, The Pavilions Hotels & Resorts is one of the fastest growing boutique hotel groups in the Asia region, with over six acquisitions within a twelve-month span. The brand’s boutique size and careful design philosophy allows The Pavilions to offer secluded spaces with mindful service, even in the busiest of cities. Each hotel is distinctly individual and unique, yet all are underpinned by the core values of building meaningful connections in unrivalled locations, with a mindful respect for privacy. For more information about The Pavilions Hotels & Resorts, please visit and connect with us on Facebook, Instagram and Twitter.

#hotelier #hotelierindo #indonesia #hotelierindonesia #hotnews #hotelnews #hospitality #breakingnews

Hotelier Indonesia

Instaroom Launches New Messaging Ecosystem for Hoteliers

New Communication Solution for Hoteliers Engages Customers, Lowers Distribution Costs, and Manages Complex Bookings

BERLIN, Germany – June 21, 2018 – Instaroom, a messaging platform for managing complex customer journeys, transactions, and bookings, today announced the launch of its new communication solution, providing hoteliers with a simple, web-based concierge platform. Instaroom’s platform includes a customizable, white-label widget for hotel websites, analytics tools, and full messaging integration that enables hoteliers to establish a tether to new and returning guests, increase direct bookings, and lower distribution costs.

Instaroom engages prospective customers and supports in-house guests through one seamless, user-friendly platform. The solution offers a branded, automated website widget, localization and personalization that greets all customers in their native language. Instaroom also centralizes all communications across different messaging platforms, including Facebook, WeChat, Email, and more.

The platform is mobile optimized, offers hoteliers URL tracking so management can see what guests were browsing before and after messaging the hotel, and provides hoteliers with a full analytics dashboard, which includes average response time, geolocation, engagements, conversions, leads, revenue, and other metrics. Instaroom also securely manages payments, providing a user-friendly confirmation process.

Niklas Pettersson, CEO and co-founder of Instaroom, is a global business developer and entrepreneur with a background in building and managing high performing sales teams in the travel sector. Prior to Instaroom, Niklas was the Managing Director for the Nordics and Baltics for Tourico Holidays, one of the world’s fastest growing wholesale travel brokerage companies. Johan Hammer, CINO and co-founder, is a hospitality guru and author of Revenue Superstar. Johan previously managed a $25 million hotel portfolio for one of Scandinavia's largest hotel chains and built a new pricing structure for more than 60 hotels.

“The average hotel website only has a 2 percent conversation rate, in large part because hoteliers aren’t offering equal or better user experiences than big business-to-consumer travel sites,” said Pettersson. “Nearly 9 out of 10 millennials prefer messaging to other communication – and more than half of all travelers will be millennials by 2025. It’s time for hoteliers to embrace the next generation of travelers and connect with them using an intuitive, centralized messaging ecosystem that connects travelers directly with hoteliers and keeps consumers on your website.”

Instaroom has received government funding from Almi, a Swedish state venture capitalist group. The company is also backed by private investors, including Sven Wennhall, Founder and former CEO of Sembo AB, one of Scandinavia’s largest outbound travel agencies; Jonathan Tong, Head of Airline IT Solutions for Amadeus in APAC, Russia, Turkey and CIS region; Allan Tee, former Managing Director of PIAB Asia, with 40 years experience in industrial automation industry; and other leading hotel management executives.

First Hotels, Scandinavia’s leading collection of hotels with more than 90 unique properties throughout Sweden, Norway, Denmark, Iceland, and Spain, was one of the first hotel partners to utilize Instaroom’s beta technology.

“Since integrating Instaroom, our hotels are generating and capitalizing on more direct revenue opportunities, while also bringing us closer to our customers,” said Cecilia Mauritzson, General Manager of First Hotel Twentyseven. “The platform enhances the digital experience, leading to more engaged prospective consumers and happier in-house guests.”

Instaroom is currently developing artificial intelligence bots, designed to intuitively answer commonly asked customer questions and reduce hotel management costs. The AI bots will be integrated into the Instaroom platform later this summer, 2018.

To demo the commission-free product or watch an intro video, please visit

About Instaroom

Instaroom is a web-based concierge platform for hoteliers, designed to connect hoteliers directly with travelers, increase direct hotel bookings, and lower overall distribution costs. Instaroom provides hotels with a fully integrated concierge platform that includes a website widget, analytics tools, full messaging integration across multiple channels, and soon to come, AI powered bots.

Hotelier Indonesia

Revinate Partners with Hotelchamp to Bridge Gap Between Email Marketing and Hotel Websites

JUNE 14, 2018.– Hotelchamp and Revinate today announced a new technology partnership that allows hotels to seamlessly link personalised email marketing campaigns to the hotel’s website experience. Marketers can now more efficiently bring entire direct booking
campaigns to market.

The email marketing and hotel website integration between Revinate and Hotelchamp will
allow hotels to ensure intelligent personalisation across the online guest experience, based on data stored in Revinate’s Hospitality Marketing CRM.

“We love Revinate’s approach to individualised guest communication and are thrilled to be able to integrate it with the Hotelchamp marketing platform for hotels,” said Hotelchamp CEO Kristian Valk. “Providing the Ultimate Guest Journey on a hotel’s website is a key focus for us – to partner with a category leader like Revinate to enhance this and extend beyond the website is really exciting.”

“We are thrilled to partner with Hotelchamp to streamline complementary technology
solutions for hoteliers,” said Dan Hang, Chief Product Officer at Revinate. “We are fully
aligned with Hotelchamp’s product philosophy. We both build easy-to-use solutions that
thrive on innovation, designed specifically to help hoteliers drive direct bookings and
strengthen guest relationships.”

Revinate joins a number of other industry leaders, including OTA Insight, Hotjar, and Live
Chat, as part of Hotelchamp’s ‘Marketing Platform for Hotels’ – a collection of integrated,
best-in-class technologies that can all be managed within the single online platform.
Managed from the online Hotelchamp Platform, marketers can build, deploy, and measure Revinate Marketing email and upsell campaigns. The increased speed and agility allows for deeper segmentation and testing, helping hoteliers provide the most relevant content for their guests.

About Revinate

Revinate enables hoteliers to transform their guest data into revenue. With Revinate Marketing and Revinate Guest Feedback, hoteliers are empowered to make smarter decisions, resulting in increased direct revenue and guest engagement. The company is backed by leading Silicon Valley investors, including Benchmark Capital, Tenaya Capital, and Sozo Ventures. Headquartered in San Francisco with regional offices in Amsterdam and Singapore, Revinate counts tens of thousands of the world’s leading hotels as customers.  To learn more, please visit

About Hotelchamp

As the leading marketing platform for hotels, Hotelchamp empowers hotels with advanced data insights and technology to execute their digital strategies. Working as a smart layer on top of a hotel’s websites and managed through an intuitive online self-service platform, Hotelchamp technology guides visitors throughout the entire booking process to achieve better guest engagement and generate greater direct revenue. Already trusted by over 1500 hotels in more than 50 countries and integrated with more than 80 booking engines worldwide, it’s their ambition to restore a fair balance between direct channels and third parties.

To learn more, visit

#hotelier #hotelierindo #indonesia #hotelierindonesia #hotnews #hotelnews #hospitality #breakingnews

Hotelier Indonesia

FAQs for AIRBNB and DJUBO’s API Partnership

DJUBO and Airbnb have announced an Official API integration which is an official 2 way sync. Djubo is one of the very few in India which has been successful in integrating with Airbnb. Airbnb is now open to listing even traditional hotels and bed and breakfasts and all kinds of accommodation businesses on its platform. With this partnership, DJUBO’s client hotels will be able to manage their rates and inventory on Airbnb seamlessly without having to login to the Airbnb app or extranet.

How is Airbnb’s business model and interface different from other OTAs:

  • The listing title on Airbnb cannot be the commercial name of the property. It should be a descriptive name. For example : “Hotel Taj Palace” will not be approved for listing. However “Spacious Luxury Suite on MG Road” is acceptable.
  • Airbnb’s commission structure is different from all other OTA’s. While it charges only 3% to hosts/hotels – an additional service fee of 0 – 20% is charged to the guest.
  • If Hotel has a GST/VAT registration, the Airbnb will apply the applicable slab on the sell rate along with its 0 – 20% commission and then sell to the client. Airbnb will passback 97% of sell rate and 99% of GST/VAT to the hotel’s account. To understand this or question on any calculations the hotels can write to [email protected]
  • Traditionally, a regular listing owner approves/authorizes a guest to allow him to make a booking after the owner has chatted with him on the Airbnb App. However, If a hotel is approved for availing the API connectivity through DJUBO then Instant Book feature is automatically switched on for that property. This means that the guest need not chat with the owner or request for a room and will be able to easily book rooms without any engagement with the listing owner.
  • In Airbnb , one listing can only be booked one at a time. No one can book 4 deluxe room rooms at a go. They can only book deluxe rooms 4 times. Each listing doesnt have an inventory attached to it, but has an available/closed status only. So when rooms run out on DJUBO, the status of this listing will be changed to Closed so that no more rooms are sold on Airbnb or on other OTAs.


Which rates will be pushed to Airbnb via DJUBO?

– DJUBO will be pushing the sell rates that the hotel sets up on the OTA rates tab under Manage this property > Rate Setup > Best Available Rates > OTA Rates.

How will Airbnb handle GST/VAT?

– Airbnb will also apply GST/VAT on sell rate and markup the rates that the guest pays. In case the host has no such registration then no tax will be levied over and above.
– Hosts will be passed back 97% of the Sell Rate and 99% of the GST/VAT when a booking happens in the bank account setup in the Payout Preferences by the host.
– In order to inform Airbnb about your GST/VAT registration number please email [email protected]

How can i start using Airbnb’s API Connectivity via DJUBO?

Hotelier Indonesia

Giving Indonesian Revenue Management a New Voice

Written by: Tracy Dong, Lead Advisor, APAC, IDeaS Revenue Solutions
As technology in business advances, people expect more than easy access to content; they want to experience it, touch it and interact with it in their daily routine. To fully engage staff and ensure they can access, interpret and present key operational data in their roles, Indonesian based hotels must offer a more immersive and seamless experience where data visualisation converges with function to maximise adoption.

Ten years ago, a company without a website was considered a dinosaur. A few years ago, mobile apps became essential for survival. Today, on-demand, dynamic content and automated experiences are becoming the norm for what it takes to stay relevant in the market. The more relevant data an Indonesian hotel can expose to its staff on their everyday technology, the more likely they are to consume and apply it.

Even though many local hotels have adopted cloud technology, data still remains disparate, the challenge remains around how staff can access the right data at the exact moment of need. Voice interaction technology, like Alexa or Google Assistant, makes that possible. Voice search or voice commands have proliferated since the advent of Siri on Apple’s iOS, while Amazon, Google and others have only expanded that reach with smart speakers.

Opportunities for integrating revenue management data with voice-enabled digital assistants will be here in the future. Owners and general managers across the country will no longer need logins to a system they access once a month, nor do they need training to view hotel performance within the software. Instead, they can communicate with a voice-controlled assistant sitting on their desk and never have to remember a rarely-used password again.

Even internal meetings become more efficient and productive. Hotels no longer need to run standard reports for daily meetings. They can literally ask their technology to recite that information to them at each meeting. A voice-enabled assistants can save employees time and resources while still providing key performance metrics whenever called upon. It’s your personalised, on-command data assistant with immediate access to historical, future and market data.

Voice-enabled digital assistants are simply responses to input, with pre-determined results. All the major devices on the market have made it possible to integrate with their systems for business application as well as personal use.

How you manage and expose your data will dictate how simply you can work with this new technology. If your hotel operational information is in a structured, easily-accessible system, you’ll find providing it to a voice-enabled system less difficult. This means how you currently manage your data is crucial and key to the whole process.

Because a revenue management system typically stores hotel performance data that can be compared against the previous year, forecast and budget, it also provides unparalleled insight for financial stakeholders like controllers and finance officers. They no longer need to seek out someone with system access or learn to generate a report themselves. Simple voice commands allow them to obtain the comparative data they need to assess performance in real time.

Automated revenue technology paired with a voice-enabled interface may modify the rules for user experience design, but it totally changes the game for hotel revenue strategy. Security and user configurations allow administrative users to enable the appropriate data-access permissions for each job function that then applies to any device. Data that once had limited access can now be made available to all appropriate teams and roles without having to train and educate each individual because they will interface through technology already used in their daily lives.

Of course, Indonesian revenue strategy leaders stand to benefit as much as anyone else. Not only does this technology make them more efficient in their responsibilities, it also empowers their colleagues and departments to access the data they need, when they need it. It helps promote revenue awareness across an organisation by the simple fact that the information is so easily accessible by all.

#hotelier #hotelierindo #indonesia #hotelierindonesia #hotnews #hotelnews #hospitality #breakingnews

Hotelier Indonesia

KViHotel Deploys ASSA ABLOY Hospitality Mobile Access Solution for Convenient Keyless Guestroom Entry

Newly opened Budapest hotel selects leading provider of hotel security technology for installation of keyless entry with advanced RFID lock technology

Stockholm – April 10, 2018 – ASSA ABLOY Hospitality, innovator of security technologies for the hospitality industry, announces the successful implementation of several of its advanced security and access solutions at KViHotel in Hungary. Located in Budapest, KViHotel has implemented ASSA ABLOY Hospitality Mobile Access, VingCard Allure electronic door locks and the Visionline software platform to maximize security and enhance the overall guest experience. The new 40-room property is among the first smart hotels in Europe to offer a complete mobile experience through the use of its mobile app, TMRW Hotels, which as an ASSA ABLOY Hospitality certified partner includes the added feature of Mobile Access keyless entry.

After researching several locking system providers, KViHotel opted for the ASSA ABLOY Hospitality solutions based on excellent customer service and the company’s ability to provide an all-encompassing solution to meet staff and guest demands. With the installation of ASSA ABLOY Hospitality Mobile Access and VingCard Allure locks, guests can quickly and conveniently enter their room immediately upon arrival with a quick swipe of their mobile device.

“As a new hotel, we knew that a main focus of the design needed to reflect modern industry and guest trends through the adoption of innovative technologies,” says Péter Palicz, general manager of KViHotel. “Keyless entry is undoubtedly evolving the hotel guest experience, and with ASSA ABLOY Hospitality’s longstanding history of delivering exceptional service and its position as a leader in hotel security technology, we knew its Mobile Access solution was exactly what our hotel needed to appeal to today’s tech-savvy guest expectations.”

ASSA ABLOY Hospitality Mobile Access is an advanced solution that allows guests to use their mobile device as a digital room key. Operating through secure Seos technology, an encrypted key is delivered securely to a guest’s smartphone, which they then use to open their guestroom door, as well as accessing other onsite amenities and secured areas. Using advanced RFID technology, the VingCard Allure electronic lock features a unique interactive and customizable LED panel that is housed on the wall adjacent to the guestroom door, rather than on the door itself. An additional feature available to KViHotel guests is the ability to post ‘do not disturb’ or ‘make up room’ notifications to allow hotel staff to easily know when they are able to freely enter a guestroom for housekeeping and other services. Though the use of the Visionline system, hotel staff can remotely control who has access to certain areas on property and when.

Since the installation, KViHotel has experienced positive feedback from guests enjoying the benefit of being able to bypass the front desk and enter their room immediately upon arrival with their own smartphones. Hotel staff has also benefited greatly from ASSA ABLOY Hospitality’s customer support, as the team was committed to ensuring that all needs of the property were met to create a streamlined and convenient service for hotel guests and staff.

For more information about ASSA ABLOY Hospitality and its comprehensive line of hotel security solutions, please visit

About ASSA ABLOY Hospitality
The global leader in hotel security technology for nearly 40 years, ASSA ABLOY Hospitality is a part of the ASSA ABLOY Group, a publicly listed company with 47,000 employees. With products installed in properties all over the world, securing millions of guestrooms globally, the company’s comprehensive range of security and technology solutions is comprised of VingCard electronic locks, Elsafe in-room safes, integrated software platforms and advanced mobile access solutions. Its latest innovation, ASSA ABLOY Hospitality Mobile Access provides advanced security for hotels and augments the stay experience for today’s tech-savvy guests. Operating with secure Seos technology, Mobile Access allocates guestrooms and generates encrypted digital keys over a secure channel. This allows users to bypass the front desk and access their assigned guestrooms via their personal smart phones and watches. In order to provide best-in-class customer service, ASSA ABLOY Hospitality offers support in more than 166 countries worldwide. For more information, please visit:

#hotelier #hotelierindo #indonesia #hotelierindonesia #hotnews #hotelnews #hospitality #breakingnews

Hotelier Indonesia

Strong Hotel Revenue Growth Predicted for Asia-Pacific in 2018 Cautiously optimistic hoteliers indicate reliance on OTAs and emergence of Airbnb are concerns

Kuala Lumpur – A survey of 100 leading hospitality industry professionals from across Indonesia and the Asia-Pacific region has predicted a positive outlook for the regional hotel sector in 2018, with 61 percent of respondents forecasting 10 percent or more revenue growth in the year to come.

The ‘APAC Hotel Market Trends’ research was organised by IDeaS Revenue Solutions, the leading provider of revenue management software and advisory services, and drew key insights from hotel owners, general managers, revenue managers and sales directors from Indonesia and the wider APAC region.

According to research findings, the healthy outlook for the regional hotel sector would largely be driven by increased room sales (53 percent). However, hoteliers also expect sustained growth in revenues from food and beverage sales (24 percent) and meeting and event spaces (20 percent) in 2018, highlighting the growing diversity and focus across multiple hotel revenue streams.

“The outlook for the regional hotel sector is positive, with many property groups confident about their growth prospects in 2018. The key challenge is finding balance in the distribution ecosystem and creating a level playing field of customer choice. Also, fair rewards must be agreed upon for the efforts provided by the varying forms of distribution in reaching audiences hoteliers can’t. With the rapid innovation from online travel agencies (OTAs), metasearch and operators like Airbnb, there is no time to be complacent,” said Bryan Bailey, vice president revenue & distribution for Minor Hotels.

“To succeed in today’s hospitality sector, hoteliers need the right online presence, advanced operating systems like revenue management and the right people in place to optimise their total ecosystem and performance.”
While revenue growth is expected from the regional hotel sector, many hoteliers continue to have a strong reliance on OTAs to drive business, with 84 percent of respondents indicating that OTAs made up 30 percent or more of their bookings. Close to a quarter of all respondents even indicated that OTAs made up 50 percent or more of their total bookings.

“OTAs can charge between 15 and 25 percent commission for every booking they secure. These third-party costs influence the amount of revenue hotels are able to secure from each guest – ultimately impacting a property’s bottom line,” said Rachel Grier, managing director Asia Pacific for IDeaS. “The most cost-effective online booking channel for a hotel remains its own website. To secure these valuable direct bookings, hoteliers need to focus on improving their online targeting, pricing and web presence to not only attract visitors, but convert them into paying guests.”

To address the regional imbalance in bookings from OTAs, it is no surprise that all hoteliers surveyed indicated they would grow their direct bookings over the coming year. While 79 percent of respondents indicated they are looking to grow their own direct bookings from 10 to 20 percent, 20 percent of hoteliers predicted they would grow their direct bookings by 30 percent or more.

In addition to challenges presented by OTA bookings in the region, 81 percent of respondents said they believed sharing accommodation sites like Airbnb are a threat to the regional hotel sector, with 18 percent believing Airbnb and its rivals are a ‘significant’ threat.

“Sharing economy rivals like Airbnb are undoubtedly digitally savvy and should continue to be taken seriously. To compete effectively with these online platforms, hoteliers need to identify what makes their property unique and offer customised guest experiences. They should not look to simply reduce their rates to counter new competition, but instead, focus on emphasising value to their guests to drive those direct bookings,” added Rachel Grier.
IDeaS is committed to helping hotel organisations throughout the Asia-Pacific region reach their optimal revenue and profit levels in 2018 through advanced systems and by focusing on education that supports the development of a strong revenue management culture.

About IDeaS 
With more than 1.6 million rooms priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue management software solutions and advisory services. Powered by SAS® and with nearly three decades of experience, IDeaS proudly supports more than 10,000 clients in 124 countries and is relentless about providing hoteliers with insightful ways to manage the data behind hotel pricing.

IDeaS empowers clients to build and maintain revenue management cultures – from single entities to world-renowned estates – by focusing on a simple promise: Driving Better Revenue.

IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities – not just for rooms, but across the entire hotel enterprise. For more information, visit

Hotelier Indonesia

Online Reputation Management for your Hotel 

When it comes to your reputation, social media can’t create it, it can only perpetuate it.

DJUBO, a cloud-based 360 hotels sales platform, has now entered the South Asian hotel technology market after announcing its partnerships with Traveloka and Pegi Pegi, DJUBO* said in a statement.

The company stated it has grown 12 times in revenues since it launched in India 25 months ago. It has over 2000 clients in all over global market, with India as a home market.

Sankalp Goel, Co-Founder DJUBO said, 

“The requirement of hoteliers globally is increasing at a rapid pace socially in terms of revenue driving and revenue maximizing technology. Given that we are the market leaders in India and already managed to enter 20 countries through incoming leads, we have decided to enter other South Asian countries in a big way because of these markets having similar requirements, time zone and client profile as India.”

In South Asia, Indonesia has a population of 250 million domestic travelers with a city like Bali comprising 12000 hotels, bed and breakfasts and Homestays.

Thailand gets over 33 million annual foreign tourists. DJUBO said it handles an annual run rate of around 2 million room nights amounting to annual booking value of approximately $ 90 million in India.

The company added that it has demonstrated a 43% year-on-year increase in client revenues from South Asia.


Hotelier Indonesia

Connecting the Dots

How top-performing hotels use PMS data to maximize revenue performance

As the technological hub of a hotel, the PMS contains an abundance of valuable data about guests and their booking behavior. In this joint eBook, Starfleet Research, leading PMS provider Sabre Hospitality Solutions and IDeaS Revenue Solutions take a look at those key strategies utilized by top performing hotels to harness this insightful data to maximize revenue performance.

All revenue is not equal. Some revenue costs too much to capture. Other revenue could have earned you more.

IDeaS Channel Performance:
A Guest-Centric Revenue Strategy

Why Automated Revenue Management?

So much data. So much complexity. So much change. Such realities have moved pricing and forecasting beyond manual processes and the unaided mind.

Advanced algorithms and processing speeds help revenue managers make fast, complex decisions that are based less on gut instinct and more on empirical science. This enables services to be optimally priced on an ongoing basis. 

Only IDeaS delivers the technology, expertise and support it takes to recognize these scenarios and optimize your revenue quality. IDeaS pioneered automated hotel revenue management more than 25 years ago — a technology that is now a global industry standard and a competitive necessity. Today, our diverse portfolio of cloud-based solutions makes revenue automation an affordable reality for hospitality and travel businesses everywhere.

We want our guests to do their own thing, and our take on revenue management is similar. We need to be able to do our own thing. My team couldn't be happier that IDeaS RMS will help us catch trends and booking patterns more quickly - allowing us to price ourselves ahead of the competition.- Director of Sales and Marketing, ACME Hotel Company



A pioneer and global technology leader, IDeaS offers industry-leading revenue management solutions for business of all types and sizes in the global hospitality and travel industries.

Throughout our 25-year history, our mission has been the same. We want to make revenue management so user-friendly, insightful and profitable that you wouldn’t dream of doing it any other way.

Learn More  →

© 2016 IDeaS. A SAS Company. All rights reserved.

Hotelier Indonesia

Enhance Strategic Decisions and Increase Revenue Growth for Your Meeting & Events Space

Do you manage meetings & events space within your company? Are you a hotel or a stand-alone venue with conference space, meeting rooms or events facilities? 

Join our on-demand webinar to discover how to make the most of your M&E space and take your revenue to the next level!

Mlobal spending on meetings and events continues to rise, and the need for hotel and event managers to understand the impact of group business is critical. Watch our latest on-demand webinar - Make the most of your meetings & events space to learn how to boost meetings & events revenue.


In this webinar, we will discuss:
  • Concepts and current trends of meetings & events revenue management
  • Best practices in M&E revenue management
  • How to make sense and better utilise the data from sales & catering systems
  • How to use new tools to enhance strategic decisions and increase revenue growth

Hotelier Indonesia

Mastering the PMS/CRS Integration to Maximize Distribution

“Your system is only as good as what you put into it—it’s junk in, junk out—so choose carefully.” —Todd Farber, B Hotels & Resorts

In today’s ultra-competitive hotel market, hoteliers know that fully-functioning distribution channels are key. Yet many of them are still having trouble getting the most out of their channels. The root of the problem can often be traced to their PMS/CRS integration.

In a recent webinar, we shared both technical and operational information on how to minimize your PMS/CRS frustration while maximizing your distribution. Joining me were Nicole Adair, our Area Director of Revenue Management, and our special guest, B Hotels & Resorts’ Complex Director of Revenue Management, Todd Farber.

Understanding the Distribution Landscape

As Todd said, you need to choose what you put into your system very carefully. But to understand what that means, and to better control exactly where and what products are being sold at your hotel, you first need to understand the PMS/CRS connection as one that feeds all the channels of our distribution. We can break these down into direct booking, call centers, GDS, and OTAs, while we look at what a CRS should, ideally, do for each channel.

The direct booking engine, your priority, should be customizable within your CRS to differentiate you in your marketplace. For your call centers, you should be able to channel-specific offers to them via your CRS. With OTAs, you should be able to organize them by rate codes via the mapping that lives in your CRS. The GDS is integral, so you should have great offerings pushing through your CRS to your GDS platforms. With OTAs, looked at as both booking and shopping channels, your CRS should have a good channel manager integration that can reach out to smaller OTAs specific to your market.

Building a Visual Guideline

Interfaces. To de-mystify your system further, you need to look at what your PMS and CRS interfaces are saying to each other. Some interfaces are very robust, and some are not, but in any system, reservations are always number one. So, when you are evaluating a new system, or simply trying to better master your current system, you need to figure out what are non-negotiable categories for your interface, and what you can live without. For instance, if you are a group-heavy hotel, you would want to make sure that you have full group functionalities.

Mapping. Your mapping tables can live in both your PMS and CRS, so you need to ensure they align. Work with your account manager to understand what should and can be mapped. Failed updates, lost reservations, and bad reports can result from mismapping between the two systems. Todd pointed out that this is where regular auditing comes in, on a weekly basis not just bi-annually, to make sure your interfaces are mapping properly to minimize errors, and to make sure you’re receiving all your reservations.

Reporting vs. Yielding. As Nicole explained, it’s also important to create a visual guideline to know how your rate codes and rate code groups will be mapped out between reporting and yielding, such as by market group versus rate group, or rate category versus rate code group. Using Expedia, for instance, you will likely want all your Expedia rate codes grouped together for reporting, but not for yielding. So, you would build your market codes around your most common reporting function, and group your rate codes together according to how you will yield them. This will help keep everything cleaner and more efficient in managing your channels.

Ensuring Clean Distribution

As Nicole pointed out, to get the most out of your CRS, you need to make use of your system’s double derivation functionality; to 1) help ensure clean distribution of your retail offerings across all your channels, and 2) to allow for quicker and easier adjustments to your discount amounts. For example, many people will try to drive all the advance purchase rates codes directly off BAR. But this means any adjustments will require going through every single rate code for every channel. An easier way would be to derive your retail rate code off BAR, then derive all your secondary rate codes from that. By doing it this way, if you do have to change any rates, you can do one update at the retail level and you’re done.

Securing Reservations

Once a guest makes a reservation, does everything the channel or booking engine collects get passed on to your hotel? This is important to know because things can (and do) go wrong—reservations can time out and servers can stall, interfering with the reservation completion—something no one wants. This is another area where a robust CRS can really help. Windsurfer, for instance, will send a message if any system communication breaks down. And if you can loop both PMS and CRS providers into these error situations, you can keep things running even smoother.

Better Guest Communication

Do you have full flexibility to communicate with your guests via your CRS, both pre and post-stay? Are you getting guest data in a format that’s actionable? With a robust CRS, you should be able to get what you need when you need it. Todd also advised to regularly look at your website and booking through your guests’ eyes. Put yourself in their place, and run through your system as they would. Then, adjust as needed. Remember, your system is only as good as the information you put in, so make that information as relevant to your guest as possible.

The Team’s To-Do List!


  • Review what flows (or doesn’t flow) between your PMS and CRS.
  • Make sure that your systems are “talking” to each other


  • Audit at least twice a year, and make sure to enact all system updates promptly.
  • Play the role of the guest to see what they see, and keep “junk” out of your system.


  • Aggressively pursue full connectivity with your partners—you’re paying for it.
  • Break down your channel costs with your account manager for a better overall picture.


View the recorded webinar

Hotelier Indonesia

FCS Messenger V1.3 Release Maximises Hotel Staff Communication Efficiency and Security

Hospitality's leading push-to-talk mobile app further enhanced to streamline, track and safeguard task information among staff and operations departments.

Singapore - 2 November, 2017- FCS Computer Systems, a leading global provider of comprehensive hospitality guest services applications and solution design services, has unveiled FCS Messenger V1.3, the latest version of its advanced hotel staff mobile communication app. This innovative mobile solution ensures the instant and secure transmission of task details and updates across a hotel property and its various operational departments.

Compatible with both iOS and Android devices, the latest version of FCS Messenger ensures that employees are able to effortlessly connect with each other via a push-to-talk walkie-talkie style platform that also offers the ability to seamlessly store and retrieve message information whenever needed.

"Effective staff communication is such a vital component of running an efficient hotel, reducing costs and ensuring guest satisfaction that we wanted to ensure customers are able to fulfil all of their communication needs through the use of a single mobile app," said William Choo, Product Manager for FCS Messenger. "The latest enhancements to FCS Messenger build off of a proven platform already recognised for enhancing task-related communication, yet goes a step further by adding features designed to ensure that no message or task detail is overlooked or misunderstood."

Never Drop the Ball on Staff Communications
Vital to FCS Messenger's ability to offer superior value, as opposed to traditional walkie-talkies or competing mobile apps, is its ability to record and play back previous conversations. Able to be effortlessly stored and retrieved at any time, staff communications via FCS Messenger ensure a high level of message and task clarity by allowing users to replay conversations in order to guarantee accurate interpretation.

Any need for further information can be instantly addressed by using push-to-talk to contact the appropriate person, no matter where they may be located.

Staff Messaging Functionality That is as Flexible as it is Secure

FCS Messenger also stands apart in its ability to provide a push-to-talk group chat feature that allows users to simultaneously speak with other staff members at the same time, allowing for far greater efficiency in disseminating task updates and general responsibility issues. Able to serve as a standalone solution, FCS Messenger can now also be integrated with FCS Connect, FCS Housekeeping and FCS Engineering mobile apps in order to further boost task completion efficiency and accuracy for guest service, housekeeping and hotel maintenance departments respectively.

The solution also works to guarantee the secure transmission of any communication by solely operating on a hotel's private network, ensuring that only those authorised by management are able to gain access to potentially sensitive information.

For more information on the full benefits of FCS Messenger V1.3, please visit

About FCS | Founded in 1982, FCS is a comprehensive hospitality technology solutions and services provider, with an extensive portfolio of integrated products used by more than 5,000 hotels with over 8,000 installations in 32 countries. FCS mobile applications are available on guests' own mobile devices, as well as the hotel's devices, allowing convenient access to hotel information and services. This functionality seamlessly integrates into six web-based guest serving applications, including FCS Connect, FCS Housekeeping, FCS Laundry, FCS Recovery, FCS Engineering and FCS Concierge, to enhance service optimization and the guest experience. These applications all integrate with the hotel's PMS and other third-party systems via FCS Gateways products: FCS Gateway and FCS Voice. For more information, please visit

Hotelier Indonesia

The Art of Selling to Three Generations

Contributed by Estella Hale, V.P. of Product, SHR

“To get your guests where they want to go, you need to first know where they’re coming from.” —Catlyn Origitano, Sojern\

In an increasingly competitive market, truly knowing and engaging your guests has never been more important, and that includes understanding their generation. According to a recent Gallup study, fully-engaged guests spent $588 per visit compared with $403 per visit for actively-disengaged guests.

But only one in five guests reported being fully engaged; Millennials 20%, Generation X 22%, and Baby Boomers 25%. However, these low engagement numbers translate into a huge opportunity for hoteliers. In a recent webinar, Sojern’s Sr. Content Marketing Manager, Catlyn Origitano, and myself walked our audience through this opportunity by understanding, reaching, and engaging hotel guests from every generation.

By understanding who they are, why they matter, and how to appeal to them, we unlocked some practical keys to converting more of each group more often. Millennials: “M” is for Mobility This much-talked-about group, born between the early 1980s and late 1990s, are a prized market these days, not just for their current spending patterns, but because they are poised to be the largest-ever consumer generation, currently spending upwards of $200BB in goods and services annually.

They’re also 23% more likely to travel abroad than any generation before. With our sharing economy, it may sound surprising that a full 58% prefer full-service hotels in that travel, with only 11% preferring Airbnb type services. They also tend to be research and reward-oriented with loyalty programs, though not necessarily brand loyal.

 Growing up in the social networking, smartphone era, Millennials, also known as the Digital Elite, are likely to forgo the help of travel agents, opting to book their own online flights and accommodations, with 85% checking multiple sites. Catlyn noted that this number may point to an interesting tendency.
“It’s the Fear of Missing Out also known as FOMO,” she said. “They want to make sure they are getting the best price, location, etc. to assuage their anxieties over not getting the best experience.” Considering that 46% book travel through a smartphone or tablet, and 74% search for travel related info on their mobile phone, it’s also all about using mobility to capture that experience.
How do you convert them? Serve that love of mobility across all devices as Millennial travelers hit the road, so you are still engaging with them whether they’re in their cars or in your hotel parking lot looking at reviews. Make sure your content looks good on all devices, especially smartphones that can tend to become distorted.

Get them to convert “in the moment” with persuasive messaging. Make sure to use instant gratification techniques from your booking engine, like strike-thru, so they can see immediate benefits. Since they interact heavily with apps, try to capture that look and feel on your site. Ready to learn more about selling to three generations? For more details, contact us at [email protected] 

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